Meet our 2024 speakers

Kenny Morrison

Founder at VCC Brands (Venice Cookie Company)

Kenny has been on the leading edge of the California cannabis industry since 2006 when he founded two well-known medical cannabis collectives in West LA and Venice Beach, California. In 2008, Kenny founded Venice Cookie Company with the simple idea that cannabis edibles should be tasty, safe, and wellness oriented. The company, now known as VCC Brands house a family of California-bred heritage brands and IP, including the top-selling Cannabis Quencher. . In 2012 he expanded to the state of Washington as Evergreen Herbal, assisting in the creation of regulations with the Washington State Liquor and Cannabis Board. Evergreen Herbal built Washington's first licensed cannabis hydrocarbon extraction facility and collaborated with local fire departments to use it as a training facility.

While serving his second term as director on the board of California Cannabis Industry Association (CCIA) in 2016, Kenny founded the California Cannabis Manufacturers Association to advocate on behalf of the state’s most ethical plant-touching operators. Kenny is a well-known and well-loved pioneer and leader in the industry and has led VCC Brands through over a decade of profitability. Please visit VCCBrands.com and CannabisManufacturers.org to learn more.