Under the guise of sustainability, business is being asked to do both less than and more than what should be required by a commitment to sustainable development. 
A sustainability bandwagon is approximately defined by embedding ESG factors such as climate and social disruption in risk management when considering the operating environment in the next five, 10, or 15 years.
Organizational sustainability encompasses the willingness and the skill set to maximize economic performance under careful and standard parameters.
Under the guise of sustainability, business is being asked to do both less than and more than what should be required by a commitment to sustainable development. 
“Companies need to think about those disruptive trends as they tie back to ESG factors and ensure that those are reflected in both assumptions and in the design of strategy,” says KPMG’s Dunphy.

As we know, real impact takes a considerable effort, intention, and hard work. 
Brands, businesses, their strategy, products & delivery need to make a material difference in the principled foundation of their routine, starting with manufacturing t to the last level of delivery touchpoint. 

With different categories of services & products we live in, their variants, it’s delivery touchpoints are so different from one another. There are so many ways, and steps one brand/ company/ product/ business/ people can take sustainability into their own hands & develop a cycle that sustains consistently! 

One of the very difficult & untapped categories to stay sustainable is the Cannabis Category!
Here are a few ways to STAY TRULY GREEN!

1) Green Packaging
Plastic packaging is overrunning the planet, creating what could be an irreversible impact on both the environment and human health. Single-use plastic packaging is rarely repurposed or recycled. Instead, plastic cannabis packaging most often finds its way to a landfill. 
It’s important to use plastic only when necessary. Rather than packaging items in petroleum-based plastics, consider recyclable materials like durable, recyclable glass bottles that help maintain the product’s purity without harming the environment.

2) Environmental Sustainability Initiatives 
After reducing packaging waste, and being careful in their sourcing & farming process, cannabis companies can get involved in initiatives that are working towards environmental sustainability 

3) Hempcrete
Hempcrete is a concrete-like material made from the bodies of hemp and cannabis plants that have been harvested. Rather than sending used cannabis plants to landfills, already harvested, hemp can be used to create a super-durable building material that could be the future of eco-friendly construction. Hempcrete is also carbon negative meaning that the production of hemp for hempcrete removes more carbon from the atmosphere than it produces.

4) Solar Energy
Both to reduce carbon emissions and to reduce operating costs, some cannabis growers, dispensaries, and manufacturers have begun utilizing solar power to keep the lights on.

5) Reducing Water Consumption
Some companies are getting creative and developing innovative methods like aeroponics to reduce water use and promote a more sustainable industry.
You’ve probably heard of hydroponics, the method of cultivating plants by essentially submerging them in water instead of soil.

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If you are in the Cannabis Industry, and Looking for leading the sustainability bandwagon, 
You should definitely be there at the Cannabis Drinks Expo. 

With the top-notch quality of brands from categories, across the world, the event has so much to offer in terms of packaging, distribution, and networking with professionals. 

With many renowned brands, one of them is a sustainability leader in the Cannabis Category. 
E Bottles. 

With over 40 years of experience, we’ve been at the forefront of cannabis packaging since 2014. As the leader in the cannabis packaging space, eBottles partners with its customers to design, develop, and market packaging solutions tailored to the unique needs of the cannabis industry.

Today, eBottles works closely with a network of distributors throughout North America. They conduct business with thousands of customers, including 80% of the top ten multi-state operators in the US.

eBottles offers an unrivaled variety of stock child-resistant packaging, leading patented designs, and constant product innovation. We support our customers’ sustainability initiatives with conscious options that make a difference in the packaging life cycle. Today, eBottles works closely with a network of distributors throughout North America. We conduct business with thousands of customers, including 80% of the top ten multi-state operators in the US.

eBottles offers an unrivaled variety of stock child-resistant packaging, leading patented designs, and constant product innovation. We support our customers’ sustainability initiatives with conscious options that make a difference in the packaging life cycle.

If you are interested in leading the sustainability bandwagon for your brand, 
You Should Definitely take a look or attend! Click here to know more. 

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The article was written by Kiran Krishnani, Beverage Trade Network